ANIMAL Signals a New Era with Smarties Partnership

ANIMAL today announces its partnership with Smarties, unveiling three new flavor-forward performance products that mark a defining evolution for the brand.
Entrepreneur

Her Company Makes an Iconic 75-Year-Old Candy Popular for Halloween. Ignoring This ‘Bad’ Leadership Advice She Received Helps Drive Its Success.

Smarties, founded by Edward Dee in 1949, just celebrated its 75th anniversary. Halloween drives more than 25% of the company’s annual sales. Dee reveals how she leads the family-owned business to ...
Westword

Why Colorado Tokers Love Smarties

Candy is a clear marker of generations. I have no clue what kids on TikTok are eating right now, but I can confidently tell you that no one under sixty eats Good & Plenty, and no one under thirty eats ...
Hosted on MSN

The Popular Vintage Candy That Was Originally Made Using WWII Ammunition Presses

They may not be the most popular item in Halloween candy stashes, but Smarties have undeniable lasting power, even if it's one food that Gordon Ramsay avoids at all costs. The teeny, sugary, ...