Is advertising the only viable way to fund AI at scale? Will it quietly dictate what these systems optimize for? Advertising ...
Vortex, a data management game, may end online ad targeting as we know it. One of the central dilemmas of the Internet is the pervasive pressure to represent yourself as authentically as possible. We ...
Is the open internet in trouble? Open programmatic ad spend has only grown 3% since 2021, according to equity research firm Wolfe Research. Walled gardens have grown 10% in the same time frame. This ...
Internet terminology explained: slop, burner accounts, shadowbans, clickbait and targeted ads. Understand how these five key ...
Internet ad revenues surged to a landmark $20.1 billion, according to a just-released IAB Internet Advertising Revenue Report prepared by the New Media Group of PwC US. This is an 18% increase over ...