Shopping at Dollar Tree used to be a pretty predictable experience. You'd walk in, look around, and take comfort in the fact that no matter which items landed in your shopping cart, each one would ...

Dollar Tree's expansion into wealthier ZIP codes reflects broader retail trend as inflation drives affluent consumers to ...

The new locations included the retail chain’s 9,000th North American store in Plano, Texas, in May 2025. The green and white ...

Across the U.S., Dollar Tree is moving into more higher-income areas. In the last six years, almost half of new Dollar Tree stores opened in wealthier enclaves of metropolitan areas, according to ...