If you were of drinking age in the 90's then you're definitely familiar with Absolut Vodka's iconic print campaign which pioneered the concept of commissioning artists to create legendary ...

For Andy Warhol, yes. Back in 1985, the pale prince of pop art confessed to the Swedish vodka’s importer that he preferred a splash of Absolut to anything by Chanel. “He went on to say that he loved ...

After trading in the legendary print ads that were synonymous with its brand for decades, Absolut has seen global case shipments jump 9% and has gained market share in the increasingly competitive U.S ...